Mumbai: CMS Info Systems Limited (CMS), India’s leading business services company offering logistics, technology solutions & services, released India’s Consumption Story CY’25 – CMS Consumption Report, the fourth edition of its flagship consumption trends report on Wednesday.
Anush Raghavan, Chief Business Officer, said, “In a year shaped by macro headwinds and GST reforms, the report captures the underlying resilience of the Indian consumer. Now in its fourth edition, it shows households rebalancing priorities rather than cutting back, anchored by sustained cash usage, especially across semi-urban and rural India (SURU). Spending has become more deliberate, with a visible shift away from transient splurges toward value, protection, and utility. This is reflected in stronger momentum across organised retail and consumer durables, driven by policy-led price rationalisation and festive demand.”
Key highlights from the CMS Consumption Report CY’25:
- Retail consumption remains broad-based and resilient, with annual growth in Insurance, Organised Retail Chain and Consumer Durables sectors, together signalling a decisive shift towards regulated, formal and upgrade-oriented consumption, bolstered by festive demand and the impact of GST reforms.
- Cash usage remains structurally embedded in India’s consumption ecosystem, with average cash dispensed per ATM at ₹1.21 Cr in CY’25, peaking during the festive period as November 2025 marked the year’s high ₹1.30 Cr.
- India’s monthly average ATM withdrawal ticket size rose 4.5% in CY’25 to ₹5,835 from ₹5,586 in CY’24, with SURU maintaining its lead in ATM cash withdrawals at an annual average of ₹1.30 Cr, compared with ₹1.18 Cr and ₹ 1.11 Cr in metro and urban cities, respectively.







